The Challenge:
Gedea Biotech needed support in developing and improving the strategy for their product entering the market.
The Solution:
We organized a whole-day TPP workshop where we had an intense day of brainstorming and discussions with all of the Gedea Biotech team members, hosted by a group of our senior medical, clinical, regulatory and early development experts.
The outcome of the workshop was a substantially improved understanding of how to best differentiate Gedea Biotech’s product, as well as a defined strategy and desired outcome for the clinical trials they were about to initiate. Gedea Biotech saw the workshop as a very valuable step forward in their product development.
Annette Säfholm, CEO Gedea Biotech, said: